Senior Marketing Manager, Storm2, US

Job Description

Senior Marketing Manager – Credit Card Portfolios (Remote)


We’re looking for an experienced Senior Marketing Manager to lead growth initiatives across multiple credit union credit card portfolios. This is a remote, hands-on role where you’ll own multi-channel campaigns, optimize member engagement, and drive portfolio performance while working closely with senior leadership.


💰 Compensation: $140,000 – $150,000 base salary + performance-based bonus


What You’ll Do

Campaign Execution & Management

  • Launch and manage campaigns across digital, print, and in-branch channels (web, social, email, SMS, direct mail).
  • Oversee project timelines, creative briefs, and campaign rollouts across multiple portfolios.
  • Partner with in-house designers, direct copy development, and manage vendor relationships.
  • Coordinate with offshore resources and external partners to ensure timely, high-quality execution.


Portfolio Growth & Engagement

  • Develop acquisition campaigns to increase credit card penetration among credit union members.
  • Create retention and utilization strategies to boost spend and reduce attrition.
  • Manage cardholder communications, including promotions, inserts, and special offers.
  • Optimize campaigns based on performance metrics and ROI.


Performance & Strategy

  • Analyze campaign results and convert insights into actionable improvements.
  • Monitor penetration, utilization, and attrition metrics to guide decision-making.
  • Present performance updates and recommendations to leadership.
  • Adjust tactics by portfolio to maximize outcomes.


Compliance & Operations

  • Partner with compliance teams and issuing banks to ensure all campaigns meet financial services regulations.
  • Align campaigns with brand standards while respecting individual credit union requirements.
  • Manage marketing calendars, budgets, and resource allocation across portfolios.


What We’re Looking For

Required

  • Bachelor’s degree in Marketing, Business, or related field.
  • 5+ years of financial services marketing experience, ideally in credit cards or credit unions.
  • Proven ability to manage multi-channel campaigns and multiple projects at once.
  • Strong copywriting and communication skills.
  • Familiarity with CFPB and other financial services regulations.
  • Data-driven approach to campaign optimization.


Preferred

  • Experience with credit union or community banking marketing.
  • Background in managing remote or offshore teams.
  • Knowledge of credit card trends and best practices.
  • Proficiency with CRM systems and marketing automation platforms.


Why Join

  • 100% remote role with flexibility.
  • Competitive pay: $140K–$150K base + performance bonus.
  • Direct impact on portfolio growth and engagement.
  • Exposure to senior leadership and decision-making.
  • Entrepreneurial environment with room for career growth.
  • Collaborative, results-focused culture.


Success in this role will be measured by:

  • Increased credit card penetration within credit union memberships.
  • Improved cardholder utilization and engagement.
  • Reduced attrition rates.
  • Strong ROI on campaign spend.

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