Performance Designer - Health and Wellness - REMOTE, Stingray Direct, CA, US

Stingray Direct is a health and wellness enterprise that builds vitality-conscious brands and generates products to increase consumers' quality of life. We seek a full-time Performance 

Designer to join our dynamic, close-knit team. This role is 100% remote; however, candidates must be based in California.

The Performance Designer will be instrumental in creating high-impact assets, including email marketing campaigns, landing pages, and ad creatives. Utilizing performance data and user insights, this individual will implement ongoing improvements to optimize the customer journey and drive measurable results.

The ideal candidate seamlessly blends creative expertise with analytical acumen to craft designs that prioritize overall performance via targeted KPIs with a mobile-first, usability, and emotional resonance approach. This role is ideal for a proactive, innovative thinker who excels in fast-paced environments with ever-changing priorities and stays at the forefront of industry trends. The Performance Designer will report directly to the Creative Director.

Responsibilities:

• Email Marketing Campaigns: Design and optimize visually engaging email templates to enhance readability, usability, and conversions, leveraging A/B testing and analytics tools.
• Landing Page Design: Lead the creation and iteration of high-converting landing pages and checkout flows, analyzing user behavior and prioritizing a mobile-first approach to improve user experience and drive targeted KPIs.
• Ad Creative Development: Craft platform-specific ad creatives (static, video, carousel) for Meta, Google, and other channels, continuously optimizing designs based on performance feedback and A/B testing.
• Data-Driven Design: Utilize performance metrics, user insights, and innovative techniques to refine designs, focusing on measurable outcomes such as conversion rates, engagement, and average order value.
• Cross-Functional Collaboration: Work closely with marketing, UX/UI, development teams, and leadership to ensure cohesive, functional, and goal-aligned creative assets across all campaigns.
• User-Centric Focus: Design intuitive, emotionally appealing content that aligns with the customer journey, ensuring a seamless and engaging experience across touchpoints.