Lead CRM Optimization Executive, Campéon Gaming, GR

Lead CRM Optimization Executive

Campeόn Gaming is an innovative Greek iGaming Hub with offices in Athens, Thessaloniki, and Nicosia, boasting 7 years of expertise and a strong international presence. We stand at the forefront of the iGaming industry, delivering a world-class gaming experience through our immersive technology stack and operational services.

We are a diverse and dynamic team of over 180 Campeones, representing more than 10 nationalities from around the world. Our core philosophy, "We are our People", reflects our values of diversity, equity, inclusion, and transparency. These values have earned us recognition as one of the
Best Workplaces in Europe for 2024, Best Workplaces in Greece for 2025, 2024, 2023, and 2021, and we have been certified as a Great Place to Work for 4 consecutive years.

We are also proud of ranking 6th Best Workplace for Women Hellas 2024 and 2nd Best Workplace in Tech Hellas for 2023.

We are currently looking for a talented Lead CRM Optimization Executive to join us!

Responsibilities:

• Plan, brief, and execute end-to-end CRM campaigns across multiple channels and products.
• Manage and optimize campaigns for key player lifecycle stages (acquisition, onboarding, retention and reactivation).
• Track and analyze key performance indicators (KPIs) such as retention rate, churn and conversion rate.
• Analyze campaign performance and player response data to uncover actionable insights that drive decision-making.
• Collaborate with tech and product teams to ensure platform performance and integration with key systems.
• Perform QA testing of all campaigns to ensure accurate targeting, messaging, formatting, and delivery across devices and channels.
• Explore, Identify and implement improvements in CRM workflow, campaign efficiency, and personalization capabilities.
• Stay up to date on iGaming CRM trends, technologies, and player engagement best practices.

Requirements:

• Bachelor’s degree in marketing, Business, or related field
• At least 3-4 years’ experience in CRM/lifecycle marketing within the iGaming industry.
• Hands-on experience with CRM platforms such as Optimove or Fast Track
• Strong analytical skills and proficiency with reporting tools
• Excellent project management, communication, and cross-functional collaboration skills
• Deep understanding of player behavior and customer lifecycle management.
• Fluency in English (Knowledge of other languages is a strong plus)

What We Offer:

• Competitive remuneration package &bonus scheme
• Access to Learning programs as well as funding to educational programs of your choice
• Private Medical insurance &Access to a 24/7 Employee Assistance Program
• Monthly allowance for orders via the Wolt App &free drinks and snacks at the office
• Coverage of your public transportation expenses and gym membership
• Paid educational leave
• Hybrid working model
  
• Modern offices in the center of Athens
• 360 feedbacks for Constant personal and professional development
• Birthdays are always a day off!

Equality/Diversity/Inclusiveness

At Campeón Gaming we are proud to provide equal opportunities to everyone. We value our employees, and we welcome everyone, no matter their ethnic, cultural, or religious background, or their beliefs, family status, and sexual orientation.

We support and encourage diversity, equal rights, and inclusiveness.

Our team consists of people from different ethnicities and cultures, and we believe that this was our competitive advantage, leading our company to rapid growth. Therefore, we are committed to fostering an inclusive and friendly environment, where everyone has an opportunity to grow and develop within the company.