Ecommerce & Digital Merchandising Specialist, OnLogic, NC, US

Onlogic is seeking an Ecommerce & Digital Merchandising Specialist to own the customer experience on OnLogic.com. This is not a simple website management role. You will be a strategic partner, helping to develop the customer journey from discovery to purchase and beyond. You will blend deep analytical rigor with a creative merchandising approach to build a world-class online experience for a sophisticated B2B audience. Reporting to the Marketing Operations Manager, you will be a high-visibility leader, collaborating across the organization to drive revenue growth and solidify our position as a leader in the industrial computing space.

In this role, you’ll be responsible for:

• Overseeing the day-to-day operations and continuous improvement of the Onlogic.com website, ensuring quality, accuracy, and a world-class user experience for our technical B2B audience.
• Managing the ecommerce channel, rigorously monitoring performance, tracking changes, and reporting to leadership.
• Serving as the primary business stakeholder for the e-commerce tech stack, including the product information system, content management system, order management system, etc.
• Fostering strong, collaborative partnerships with Product Management, Marketing, IT, Supply Chain, and Sales teams.
• Driving ecommerce growth by continuously improving the online customer journey.
• Managing our presence on key third-party partner directories (e.g., Google Shopping, Amazon, etc.), with clearly defined performance targets.
• Continuously identifying, researching, and building compelling business cases for new growth opportunities, including potential market expansions and strategic investments.
• Leading the go-to-market process for new product introductions on all digital platforms, ensuring a successful and coordinated launch.
• Analyzing site metrics and driving conversion rate optimization efforts using data-driven approaches such as A/B testing and user testing.
• Optimizing product category/detail pages and creating custom pages for target audience segments.
• Working proactively with our Supply Chain team to develop strategies that mitigate the impact of backorders and lead times on the online customer experience.
• Actively managing product listings and promotions on relevant partner directories.
• Collaborating international colleagues and translators to ensure global website consistency.

The team you will be joining:

This multi-talented marketing and ecommerce team consists of digital marketers, writers, designers and communications experts who endeavor to show the world why OnLogic is the first choice in Industrial Computing. You’ll find them developing marketing campaigns, producing stunning product catalogs, curating our social media channels, penning website content and laughing daily at each other's terrible jokes. They’re a collaborative crew that works hard to position the brand, generate demand and deliver a delightful customer experience.

• Learn more about Life at OnLogic.